Maurilio Amorim
Christianity, Hospitality, and Immigrants
“The great majority of Christians in America will never host a meal for someone from another culture making his home in the U.S.,” said my friend across the table. I …
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Blog Come Back, Easter Crowd!
Easter is often a wasted opportunity for churches. “Easter attendance looks good in the reports, but the extra people show up for that Sunday but they don’t come back…
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Blog Churches and Line Extension
Churches cannot grow strong using a side-door strategy. Side doors are everything else a church does besides teaching the gospel and helping people grow in their faith. Somehow…
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Blog 5 Communication Styles You Need to Know
I enjoy people. I’m the guy who looks forward to a party to meet someone new as oppose to dreading have to walk in a room full of strangers. Most of the time that I find…
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Blog My New Stranger Strategy
What would it happen if I made a habit of walking up to a complete strangers and introducing myself? In the past few months I have tried to be intentional about doing just that. I …
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Blog Top 5 Ways to Mess Up Your Christmas Opportunity
Every year I have to convince senior pastors that Christmas Eve is a powerful and great opportunity to reach out to their communities. Catholic churches have known this for…
About This Author
Maurilio Amorim is CEO of The A Group, a media, technology and branding firm in Brentwood, Tenn., that he started in 2001. He consults with some of the country’s largest ministries, leading churches, and Christian publishers.
His professional career began in the church world first as a Youth Pastor, then as an Education Pastor and later as an Executive Pastor of a fast-growing megachurch in the Nashville area.
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