Maurilio Amorim

Maurilio Amorim

Maurilio Amorim is CEO of The A Group, a media, technology and branding firm in Brentwood, Tenn., that he started in 2001. He consults with some of the country’s largest ministries, leading churches, and Christian publishers.

His professional career began in the church world first as a Youth Pastor, then as an Education Pastor and later as an Executive Pastor of a fast-growing megachurch in the Nashville area.

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Articles

Managing Expectations: The Importance of the Weakest Link

By Maurilio Amorim
Managing expectations is critical in every organization. But it is especially important in the service-oriented businesses where one’s last experience can ruin years of a… read more

The Vocal Minority

By Maurilio Amorim
The vocal minority is the bane of every dynamic leader’s existence. While 98 percent of your organization might be content, it’s usually the discontented two percent … read more

After Christmas: A Reason to Return

By Maurilio Amorim
Maurilio Amorim shares why it's important to give visitors a reason to return after Christmas. read more

First Impressions

By Maurilio Amorim
“You never get a second chance at a first impression,” sounds like a tired cliche your mother used to get you to comb your hair as a teenager. But I must say that, too … read more

Churches and Line Extension

By Maurilio Amorim
Churches cannot grow strong using a side-door strategy. Side doors are everything else a church does besides teaching the gospel and helping people grow in their faith. Somehow… read more

Bad Advice from Church Boards

By Maurilio Amorim
I’ve been in a lot of church board meetings. A LOT. For the first 15 years of my professional career, I was on the staff side of the table. Since I valued my job and… read more
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