This is part 3 of a 3 part series excerpted from the program Catch: A Church-wide Program for Invitational Evangelism, order information is at the bottom of this article… read more

Applying the Four P's to Church Marketing Product refers to the goods or service you have to offer. Our “product” is the good news of Jesus Christ. Jesus is the good… read more

I graduated college with a degree in marketing. I spent four years studying how to persuade customers that a particular product or service would be the answer to their needs… read more